企业社会责任 – 好的,坏的,丑陋的:绿色畅饮十月论坛

  • 2018年10月18日
  • 19:00 - 21:00
  • WeWork@湖南路, 上海

如今,很难找到没有企业社会责任(即CSR)页面的企业网站。机构经常提及对员工的关爱、对所在社群的态度、企业社会责任是核心价值之一、经常展示CSR项目、对社会和环境事业的贡献和承诺等等。

如今,很难找到没有企业社会责任(即CSR)页面的企业网站。机构经常提及对员工的关爱、对所在社群的态度、企业社会责任是核心价值之一、经常展示CSR项目、对社会和环境事业的贡献和承诺等等。

一方面,令人欣慰的是,许多(大多数)国际品牌都对其业务的更新发表重大声明,表明了对社会责任的重视,比如宜家宣布转向生物塑料制造,阿迪达斯推出一系列由海洋塑料制成的鞋子,麦当劳宣布将不提供吸管,到星巴克宣布推出新的外卖咖啡杯等。
但另一边,如果我们仔细关注,我们每天仍能看到许多公司似乎仍然很少关注环境问题,无论大小。
是什么在阻止他们负责任地运转公司呢?
绿色畅饮第114期月度论坛在10月进行,将发起有关企业社会责任的讨论,并探讨以下问题:
  • 我们应该对公司的行为承担多少责任,这一问题与体制是否有关系,例如教育中缺乏与道德/价值观有关的部分,或大众与环境问题的普遍脱节?
  • 我们能相信大公司提出的环保承诺吗?为什么现在仍然有许多丑闻发生?是因为公众的强烈抗议还是全球宣传活动,或是消费者意识提高,还是“绿色”盈利?
  • CSR索赔是否反映了机构及其产品的真正变化?或者它们只是获得消费者忠诚度和实现盈利的另一种方式?
  • 中国如何适应全球企业社会责任的趋势? CSR在中国的发展需要什么?

最重要的是,CSR是否是很好的长期解决方案,还是只是短期的创可贴类的临时解决办法?消费者和员工可以做些什么来加速和影响他们组织的CSR发展?

About the Speakers

Corinne Richeux Hua, Founder & Executive Director, Stepping Stones 
Subject: What is the difference between companies that have “real" CSR and those that just greenwash? What actually leads to results and behavioral changes?
Background: Corinne Richeux Hua is a British/French received a graduates degree in Chinese Studies from Cambridge University; a Masters Degree in Managing Rural Development at Imperial College London. Corinne is the founder of Stepping Stones (https://steppingstoneschina.net/), a city-wide English teaching a volunteering programme for migrant students, which now involves 350 volunteers teaching 5,000 students each week in more than 30 schools and community centers in Shanghai.

John Pabon, Founder & Chief Advisor, Fulcrum Strategic Advisors
Subject: For decades, words such as ‘CSR’ and ‘sustainability’ have been floating around us yet are probably the most misunderstood and coopted in the business world today. What does it all mean and is it even working? What's the role of business in creating a more sustainable future? Where does the individual consumer fit in?
Background: John has devoted 15 years championing the sustainable development and stakeholder engagement and is a leading influential on forward-thinking strategic approaches in private sectors. Most recently, John founded Fulcrum Strategic Advisors. It's a mission to motivate business to think differently and better adapt to a changing world. John has been honored as one of the world's top 100 voices on modern China, is a regular contributor to China-based business magazines, and speaks to an array of global audiences on issues of sustainability and societal change. He also serves on the board of advisors to the U.S. Green Chamber of Commerce and the Australian Chamber of Commerce CSR Committee.

Note

  • Talks will be in English.
  • naked Hub is a partner in Green Initiatives' WE Project. Remember to bring your old, used/useless electronics for recycling if you have them lying around.

活动细节

18 Oct 2018 7:00 pm – 9:00 pm
WeWork@湖南路, 徐汇区湖南路328号, 仅高邮路, 上海
上海图书馆站10号线3号出口